Aussie dessert makers Sara Lee have filed for voluntary administration as they seek a new buyer for the company and are currently undergoing restructuring so their staff don’t lose their jobs.

  • Lintson
    link
    fedilink
    arrow-up
    7
    ·
    8 months ago

    I’ve always liked a Sara Lee cheesecake but Sara Lee faces stiff competition at the budget end of the frozen dessert market and the much expanded availability of higher quality offerings. Australia’s dessert tastes are also changing. I expect Sara Lee will follow the likes of Arnotts and other such formerly beloved supermarket snack brands.

    • thedirtyknapkin@lemmy.world
      link
      fedilink
      arrow-up
      2
      ·
      edit-2
      8 months ago

      i feel like their non dessert breads are probably a bigger part of their business, especially with b2b customers. I bet they have a lot of restaurant contracts and stuff.

    • blomkalsgratin
      link
      fedilink
      arrow-up
      2
      ·
      edit-2
      8 months ago

      I reckon the factory will be sold… Maybe the Mars family is looking for an expansion spot? The outlet has been its own weird conglomeration of stuff for quite a while too…

  • skittlebrau@lemmy.world
    link
    fedilink
    arrow-up
    1
    ·
    8 months ago

    Sara Lee no longer a piece of cake to keep profitable.

    Sara Lee bites off more than it can chew.

    Voluntary administrators brought in to divide the Sara Lee pie.

    The crust of the matter: Sara Lee in voluntary administration.