Health authorities in Canberra are spending big on branding. Will it help them recruit the staff they desperately need?
www.abc.net.au
Canberra's public health system is getting a new look with $1.5 million being spent on rebranding in a bid to make care services more accessible and to bolster staff recruitment efforts.
  • Taleya
    4·
    2 months ago

    Did they consider putting that money into wages and staff support instead?

    • biscuitswalrus
      5·
      2 months ago

      They did, it was cheaper to rebrand! (no I don’t know that, I’m just cynical)

    • tauOPMEnglish
      1·
      2 months ago

      I suspect that would be the better option for helping with the related issue of retaining existing staff…