I often see the sentiment that YouTube and adblockers will be forever locked in a cat-and-mouse game. However, for many years now, Twitch has entirely eliminated adblocking on desktop web.
What is stopping YouTube from replicating Twitch’s advertising strategy of embedding ads directly into their videos?
You realize as revenue and premium subs are the only reason they host video right? They’d rather you quit using their bandwidth. You literally cost them money.
This right here. If you block ads you’re literally worth less than nothing to them and they couldn’t care less where you go. You’re just a bandwidth leech. I use uBlock, but have some self awareness.
Good. Considering that they roll in billions, I have no sympathy for them.
I will not shed a tear at the death of the advertisement based internet. Or the horrible things that it has motivated companies to do to maximize advertisement revenue.
K. Not sure how you think the Internet works if you don’t want to pay for anything and don’t like enforcement of ads. The free money is gone. You’re going to have to start going outside more I guess.
I do know how the Internet works. It used to work so much better. I know it can be much better because I lived it.
It was never free money. This ad based revenue model. That money came from the direct extraction of a social resource. It was a system that turned our labors of love, our very thoughts, our ability to express ourselves into a business venture. It gamified a system where it used our labor for their profit, their product.
These spaces belong to us, not the small handful of companies that aim to monopolize our internet. Federation is a great step in the right direction. And rather than fund sites by ad revenue, where they would be motivated to follow that engagement algorithm, we can have communities rewarded for supporting it’s own.
The massive growth we’ve seen over the last 15 years is where the “free” money came from. Tons of companies didn’t have to make money are now needing to pivot. Everyone’s doing it. Everything is changing because there are no longer investors funding growth.
There’s a distinct difference between the Netflix area of the Internet and then Geocities era. Most people aren’t thinking of the later.