Transcription
A picture of a hand holding remote car keys pointed at a white pickup truck. Below that is the text:
In the US, 75% of truck owners tow only once a year or less. Nearly 70% of them go off-road once a year or less. Additionally, 35% of truck owners haul something in their truck beds once a year or less
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Feeling good about my mid sized truck in the mountain west. Haul weekly, trailer monthly, off road monthly, at least (remote trailhead access)
I don’t know what I couldn’t do which would necessitate one of the huge new full sized trucks, aside from towing construction equipment or line a shit ton of welding gear or live stock. The number of people who do THAT must be microscopic