Because all the people who write headlines grew up learning how to read and write on the internet and social media. And the bosses they present their work to for scrutiny? Also learned to read and write while arguing with other middle schoolers online or role-playing terrible fan-fic erotica.
Genuinely why are headlines the least comprehendable English these days?
Because all the people who write headlines grew up learning how to read and write on the internet and social media. And the bosses they present their work to for scrutiny? Also learned to read and write while arguing with other middle schoolers online or role-playing terrible fan-fic erotica.