I guess it would depend on where one’s from then. I don’t, as a northern European, have any clue what the Macy Day parade is. One needs to be a chronically online person to know what a rick roll is in my country, and I would call that phenomenon massively widespread in our online culture (well, back in the day). Someone being “very much not online” and at the same time being aware of Rick rolling is an oxymoron to me.
Good job, giving the baby some life lessons