Part of this is the phone addicted culture. A lot of people listen at best to movies and TV, so they make everything accessible to that audience.
Another related problem is the over reliance on focus groups. The thoughts and opinions of people in LA/NYC/Chicago that are free at 10am on a random Tuesday aren’t representative samples of the current American. It’s even worse as movies move to target the global audience.
Part of this is the phone addicted culture. A lot of people listen at best to movies and TV, so they make everything accessible to that audience.
Another related problem is the over reliance on focus groups. The thoughts and opinions of people in LA/NYC/Chicago that are free at 10am on a random Tuesday aren’t representative samples of the current American. It’s even worse as movies move to target the global audience.