Companies Think Their Idiot Customers Will Accidentally Cancel Their Subscriptions if It's Too Easy
gizmodo.com
Trade groups told the FTC a simple "Click-to Cancel" proposal to easily quit subscriptions could actually lead customers to miss out on hot new deals.
  • UncleClerk
    1·
    1 year ago

    These companies know a good portion of their customer base won’t be bothered canceling a service if it’s mildly inconvenient to do so. Hey, I guess it’s easier than innovating and providing a good or service that people actually want to pay for.