I often see the sentiment that YouTube and adblockers will be forever locked in a cat-and-mouse game. However, for many years now, Twitch has entirely eliminated adblocking on desktop web.
What is stopping YouTube from replicating Twitch’s advertising strategy of embedding ads directly into their videos?
But you have to wait for the ads to stop playing right? The ads literally replace them video stream
Nope! Worst case the stream quality gets a little lower (some plugins pull from the overlay video that appears at the bottom right) but you don’t miss out on the stream at all.