A year after the world's richest man acquired the social media platform, a game plan published by a fired Trump White House staffer provides a clue.

The text messages described a series of actions Musk should take after he gained full control of the social media platform: “Step 1: Blame the platform for its users; Step 2: Coordinated pressure campaign; Step 3: Exodus of the Bluechecks; Step 4: Deplatforming.”