After years of legal challenges between Australian manufacturers and American footwear giant Deckers Brands, UGG Since 1974 will drop ‘ugg’ for international sales.

cross-posted from: https://lazysoci.al/post/21380443

Fuck me capitalism is broken. Being able to trademark a generic term is ridiculous in itself, but then enforcing that trademark to fuck over businesses that were using the term before your company even existed is fucking abhorrent.

  • ZagorathEnglish
    1·
    15 hours ago

    Yeah, I know that’s what’s the case at present. I’m saying the Australian government should step in and say “fuck that. Geographic indicator. If you want your champagne or shit to be protected here, you can’t allow Ugg from America.”