Sedans sale have declined massively in the US, to the point where enthusiast-ish offerings in the budget/mid-range sector are all but gone. And this is the US AKA car enthusiast heaven we’re talking about lol, there’s no way in hell Mazda can sell a RWD, inline-6 sedan outside of NA without incurring huge losses imo.
They can use the power train and platform from this large crossover to save a boatload of money. Mazda is still able to profitably make a tiny 2 door roadster and that car has very few shared parts with any other car in its lineup. A sprty sedan would absolutely not be a huge seller, but the fear that sedans are dead has been predicted many of times over the last 10 years and the opposite is happening now. There has been a small, but steady uptick in sedan sales over the last year or so as people seem to finally be getting sick of crossovers.
Plus, there was the rumor that this new large platform from Mazda was actually supposed to have been for a large sedan in its inception but then management changed it 1/2 way through.
Forget about this PHEV and crossover nonsense and put that new turbo 6 into a sporty RWD or AWD sedan. Come on Mazda, you know you want to.
Would anyone actually buy it though?
Sedans sale have declined massively in the US, to the point where enthusiast-ish offerings in the budget/mid-range sector are all but gone. And this is the US AKA car enthusiast heaven we’re talking about lol, there’s no way in hell Mazda can sell a RWD, inline-6 sedan outside of NA without incurring huge losses imo.
They can use the power train and platform from this large crossover to save a boatload of money. Mazda is still able to profitably make a tiny 2 door roadster and that car has very few shared parts with any other car in its lineup. A sprty sedan would absolutely not be a huge seller, but the fear that sedans are dead has been predicted many of times over the last 10 years and the opposite is happening now. There has been a small, but steady uptick in sedan sales over the last year or so as people seem to finally be getting sick of crossovers.
Plus, there was the rumor that this new large platform from Mazda was actually supposed to have been for a large sedan in its inception but then management changed it 1/2 way through.