YouTube Premium users across the globe are facing significant price hikes as Google increases subscription costs in over a dozen countries. This follows earlier price jumps in various regions, including the United States last summer. The latest increases vary by region, with some countries experiencing hikes between 30% to 50%. For instance, in Ireland, Belgium, the Netherlands, and Italy, the Family plan will rise from €18 to €26 starting November, while the individual plan will increase by €2 to €14.

Countries affected by these changes include Ireland, Netherlands, Italy, Belgium, UAE, Switzerland, Malaysia, Saudi Arabia, Indonesia, Colombia, Thailand, Singapore, Norway, Sweden, Czech Republic, and Denmark. Although most Reddit reports are from European users, the price hikes also impact the Middle East, Colombia, Singapore, Thailand, and Indonesia. YouTube had already raised its subscription prices in India by 15–20% in late August.

  • solsangraal@lemmy.zip
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    19 hours ago

    lol and they’ll raise prices again next year. and people will complain for a minute, then renew their sub

    when is this going to stop being news?

    • Ilandar
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      9 hours ago

      Exactly. “Sparking backlash” just means these people whined for 2 minutes like they always do, before reaching into their wallet once again.

  • capital@lemmy.world
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    19 hours ago

    If history is any indication, they will complain and no significant number of them will cancel.

  • notsorryforpartying@lemmy.world
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    19 hours ago

    I’ve been paying for YouTube premium and have been watching a ton of YouTube for years. But I’ve been finding myself watching less and less YouTube lately and this might be the push to finally cancel and back away some from the platform.

  • oakey66@lemmy.world
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    19 hours ago

    You gotta make up for a lack of innovation but just price gouging customers on absolutely everything. I only have Spotify because of the radio function but otherwise all of these services are absolute dog shit. They don’t offer anything new. They’ve just created a new set of moats for features, songs, videos, television and games. Eventually this system has to collapse because treating customers like employees that have no choice but to stay will lead people to innovate on piracy.

    • corvi@lemm.ee
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      18 hours ago

      Same, but nvidia shield. I’ve tried pihole and pf-blocker with no success.

  • umami_wasabi@lemmy.ml
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    20 hours ago
    • Firefox + uBO
    • NewPipe/LibrePipe/GrayJay
    • FreeTube

    They all are free, no subscription required

    And sorry Apple users, I don’t know what option you have cuz I don’t use Apple.

  • N3Cr0@lemmy.world
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    20 hours ago

    Only up to 50%? I would much appreciate 100%. That would make users rethink their subscription.

    • Gregor@gregtech.eu
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      19 hours ago

      Bitwarden is worth it. (Yes, I know, I should self host it. I do, but I still see it as a good deal.) Also Hetzner is a good subscription. So yes, some are worth it