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- cross-posted to:
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It turns out that Chipotle customers were right in their complaints about skimpy portion sizes at some locations. On Wednesday, CEO Brian Niccol disclosed that a company investigation found that 1 in 10 of its restaurants were too meager with their servings.
Chipotle looked into the issue after rumors of shrunken portions circulated on social media, including from influential food reviewers on TikTok who shared images of small helpings. Some customers claimed they got bigger meals when they filmed workers putting their orders together.
The issue came to a head after two years of bruising inflation has made consumers increasingly cost-conscious, with many grousing about surging prices at restaurants. The smaller portions at Chipotle were especially hard to swallow after the restaurant raised prices in recent years, some customers said on social media.
From one of the articles linked:
“Attempting to put the “weight debate” to rest, analysts at Wells Fargo recently ordered and weighed 75 identical burrito bowls from eight Chipotle locations in New York City, with half ordered online and half in-store.”
sigh why are they spending money doing this? Isn’t Wells Fargo a bank? Imagine if your real estate agent spent money investigating if the local taco place is really selling ‘authentic’ Mexican sauces… Why is a real estate agent wasting money and time doing that? Why is Wells Fargo wasting money and time doing ‘investigative journalism’?