Isn’t this what upvotes and downvotes are for? Do they only want posts about billionaire mega corporations? 10% is a really strict cutoff for people that make things as a hobby. What else am I gonna post when everything else is already posted instantly?
Situational. There are absolutely folks obsessed with meaningless internet points who are all too eager to get that first post about Herp Derp: The Series, a D list celeb from that show you liked dying, or crossposting a meme about birds to every bird, meme, bird meme and meme bird subreddit out there. Gallowboob got a literal job from doing it. This doesn’t mean that bots aren’t doing it as well, just that sometimes they aren’t necessary.
Yeah that’s why I used the qualifier “most likely”. Production companies always know details before fans, so they are better positioned to market their products early.