The luxury fibre has fallen out of favour amid a global slowdown, with some producers choosing to dump lower-grade fleece instead of paying to store it.
The wool market has dropped 20 per cent from last year.
Brokers say they are dumping low-value wool into landfill.
Growers are urged to keep producing wool despite the gloomy outlook.
I thought that place was called Ayers Rock? Turns out, all a ruse.