Aldi's fake discounts breach EU law, top European court says
www.euronews.com
The supermarket can’t pretend it’s offering a discount if it raises prices just to cut them back, the judges ruled in a case brought by consumer activists from Baden-Württemberg. #EuropeNews

The supermarket can’t pretend it’s offering a discount if it raises prices just to cut them back, the judges ruled in a case brought by consumer activists from Baden-Württemberg.

  • hitmyspotEnglish
    3·
    2 months ago

    Some are worse than others. Both in practice and the language they use.

    I know in Ireland, one rule for a sale price is that it must have been on sale generally (all stores) at the higher price for a minimum of 30 of the last 90 days. So you can’t jack up the price for a week and then claim you’ve reduced it for a month. Similarly, you can’t claim a reduction if it was being sold at another brach but not this one.