I don’t understand why journalists continue to call users with the blue check-mark “verified”. There’s no verification of anything but a credit card. Verification is a relic of the past and they need to shift their language to match reality. Maybe call them “paid” users.
Yeah verified actually had some weight in the past.
Past habits
Advertisers need to see more articles like this. Pulling the ad dollars away from Twitter is the last lever anyone has to try to change it, and it should have happened long ago at this point.
I mean, Walt Disney might not have actually minded this.
Someone should take screenshots and put them on the internet. It will scare Microsoft and others into not running ads on Twitter.
Exactly. I don’t get the mentality of not running ads in a YouTube video where someone said „fuck“ but being completely fine with running your ads on twitter.
I mean just checking the feed these days is incredibly toxic. Seems like only people of a certain mindset kept sticking around.
At this point, still using Twitter is like being on Reddit, I can’t say which one is worse.
Much as I hate jailbait hufflepuffman, twitter’s worse.
I mean Reddit isn’t a predominantly right wing platform (yet)
That was clear to me when Musk unbanned the Neo-Nazis and there was many articles about it like: https://techcrunch.com/2022/12/02/elon-musk-nazis-kanye-twitter-andrew-anglin/?guccounter=1
So, seeing as even I could predict that 6 months ago, why the fuck are these companies still running ads there? Do they want this?
Do they want this?
Apparently they have no issues with nazis, but the moment you mention a minor slur in a youtube video you will be demonetized into oblivion, and don’t even try showing some skin or they will call the FBI.
Don’t the ads just run automatically on content? It’s not like they’re hand picking these as targeted ads for people who enjoy neo-nazi propaganda.
Most ads are targeted these days. You tell which user profiles to run ads to.
Also appearing next to controversial content is brand damage for these companies. They try to avoid it as much as possible.
With how the Overton window is shifting far to the right, I’m not sure companies really care anymore if their content is placed next to hateful shit. As long as it generates money it is acceptable.
The only way big brands keep expanding is by finding new audiences to appeal to. Groups who were socially excluded in the past become the next big target demographic as companies reach saturation in other markets.
Having their business be publicly associated with groups who are openly attacking these new frontiers of sales is absolutely something they want to avoid.
Not, you know, because they believe Nazis are bad - they may or may not hold that view - but because Nazis are unpopular.
While that’s how things used to be, the heavy rebranding of white supremacy into this new alt right “anti woke” has made Nazi views a lot more mainstream. One of the most popular “news” networks in North America normalize white supremacist ideology daily to hundreds of millions.
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you misread the article
there’s a tweet post containing neo-nazi video, and the ads for big company appears alongside that tweet
